:: The International Marketing Society ::

Hi Everyone ~ Don't forget to update your RE/MAX Profile with your new International designation. This past week, I got 'picked' from our office site (via the R/M 'find an office')because of my 'international experience' by a potential seller. YES, I got the listing! RMLS RES Full Report Orig millie larsen, I.R.E.S. International Real Estate Specialist RE/MAX Advantage Plus Office: 561-289-0900 E-mail: millie@MyHomeInBoca.com Web: www.MyHomeInBocaDelray.com

Millie Larsen

Olivier, I just want to thank you for opening up my mind and my eyes to the potential of being a “GLOBAL” real estate agent, as you discussed in this morning’s meeting in Nashville. I went on my listing appointment and after discussing the sale of the homeowners current house, and in how I can help them buy their next house, I quickly told them about my potential for global real estate sales. Within a minute they started to tell me about a piece of land they own in Paris, Tennessee on a lake that they may want me to sell that is valued at $250,000 (vacant land only). If I get the listing to sell their current house, help them buy a house of equal value, and sell the land, I have about $35,000 in commissions coming from one client that I just talked to one phone yesterday and met with today for a couple hours. I will let you know how it develops, but I think being a member of I.R.E.S. is already paying off and I have not even started yet! I look forward to getting the info to get started. Can’t wait! Paul J. Zorich RE/MAX Elite, The Ashton Real Estate Group 2260 Murfreesboro Pike Nashville, TN. 37217

Paul Zorich

Hi Audree, I just finished writing the first test which is attatched. I found the manual very interesting and I am excited about completing the course. Your life story was also very interesting and I admire your perserverence. Olivier did a great job in presenting the course and it's benifits when he was in our Toronto office last week. Regards; Sam Di Loreto Re/Max 2000 Realty Inc. 416-743-2000 416 804-0730 cell

Sam Di Loreto

When I read the article “Global expertise” (RE/MAX Times, June 2007) I was immediately exited by Audree’s approach to International marketing. So I joined the I.R.E.S. I am fairly new to the Real Estate world and I was looking for a different way to promote my services. I found it thanks to Audree and the training material. Just a few weeks after I became “Certified” I signed my first listing over one million $: A $ 1,950,000 property with an agreement for international brokerage. Merci Audree. Pierre Chevalt -RE/MAX du Cartier inc.

Pierre Chevalt

No words can describe the major impact in accelerating my career in real estate since becoming involved with your International Real Estate Specialist Program. Upon listing a high end property in Florida and becoming an I.R.E.S. agent, I have been given credibility to market high end homes on a worldwide basis through your website and international contacts. This edge has been instrumental in obtaining high end listings, and has become a significant tool to save on local advertising costs. Therefore, as a RE/MAX agent in Canada, I am fully and completely endorsing your program as a leading edge innovative approach to international marketing and would encourage RE/MAX International to adopt your program as a recognized certification standard. Peter Taylor - RE/MAX Real Estate Centre

Peter Taylor

I just wanted to take a moment to thank you for the great presentation today. I have to be honest, I see a lot of people trying to promote many different things and most of it is worthless. You caught my attention today. I listened to everything you said and it all made a ton of sense. It made me realize I haven’t even begun to practice real estate and that I have really limited myself to the Houston market. I never want to grow stale and I always want to be innovative. My goals are set very high and I am an extremely motivated guy. This is something that truly excites me. I have no doubt in my mind I can make an impact nationally and internationally and I want to. I look forward to attending the class on the 6th. Anything you can suggest to me from now until then to further educate and prepare me, please let me know. Today might have been the day that will change my life forever and it’s because of you. I am very excited about this opportunity and I look forward to developing a lasting relationship. It’s time for me to take things to the next level. I am ready. Brian Martin – RE/MAX Professional Group

Brian Martin

We joined I.R.E.S. recently, and already it has helped us get a listing. We have also found an I.R.E.S. agent in Toronto, Canada with whom we are promoting our listings locally. I think it will be a good relationship with him and we are working to find more I.R.E.S. agents in other areas. We hope I.R.E.S. expands to all parts of RE/MAX International, so that we can truly benefit from having a world wide network, and world wide franchise. Wanda Kerr - RE/MAX PROPERTIES

Wanda Kerr

Dear Olivier, We met at the RE/MAX Masters office recently and I mentioned to you that I was about to do a listing presentation where the seller was looking specifically for an agent who could differentiate themselves as he was selecting his third agent to try to sell his home. I met with him the next day and told him about I.R.E.S. using your dialogue. He called me today to tell me he wanted me to take the listing – a $630,000 house. I believe that the I.R.E.S. was a significant factor. Thank you for brining this to us. Sonia Leonard – RE/MAX Masters The I.R.E.S. program has been instrumental in taking our business to a whole new level of service and client loyalty. We began our journey with I.R.E.S. by simply leveraging other listings from I.R.E.S. members. This has created the perception for our local community and our client base, that we are able to be their Realtor, no matter where the property is located. We want them to know that we are their source for ALL of their real estate needs. I.R.E.S. has also opened the doors for us to offer a tremendous marketing opportunity to our sellers. With the market shift in our area, we needed a way to enhance our marketing exposure and bring results to our sellers. I.R.E.S. has afforded us this opportunity and our sellers are thrilled! Our team is looking forward utilizing all of the benefits that I.R.E.S. provides for our Real Estate business. - Michelle Dean & Donna Hastings - Gulf Coast

M. Dean & D. Hastings

Pierre Chevalt from Quebec (Canada) called the I.R.E.S. this morning to announce that he had his first results in presenting our program to a potential seller… and it is a fabulous $1.9 Million listing. My first thoughts are to congratulate Pierre, as this is an amazing result in just a few days after taking his test and becoming a Certified I.R.E.S.

Pierre Chevalt

As a result of joining the International Real Estate Specialists, the Boyce Team of Central Florida has developed relationships with fellow agents across the nation. We are actively promoting luxury properties in California, Texas, Florida, Aruba, Costa Rica, and Brazil in the Mid Florida Regional MLS. We also feature these fantastic listings on our web site www.boyceteam.com. In addition, the Boyce Team has gained a greater presence in our region and established a stronger team image by promoting I.R.E.S. in all of our marketing campaigns. This agent driven system fits our culture and has allowed us to energize our business in a way that is truly “win-win”. We have contacted our existing client database to make them aware of our ability to assist them with the sale and purchase of their dream home, vacation home or second home nearly anywhere in the world. Our past customers that have moved out of the area are now beginning to call us to sell their properties outside our local MLS - Damion Boyce, Jason T. Hoffner and Jerry Vickers – Lakeland, Florida

The Boyce Team

I wanted to take a moment and discuss the tremendous professionalism and dedicated service provided by Audree Mevellec, Olivier Mevellec and their dynamic team members of the International Real Estate Specialists (I.R.E.S.) Program. Every aspect of their program has been of the highest quality. The training program is well thought out, meaningful, and effective. Audree has met every commitment, and delivered a quality product. Entering information into CastlesandEstates.Com is easy and the quarterly magazine is a product that I am proud to use as a marketing tool. Most importantly, I strongly believe that being an I.R.E.S. member afforded me a competitive edge in landing a $26,000,000 listing. I strongly recommend this program to the fine professionals of RE/MAX. Stan Greenawalt - Manager, RE/MAXSpecialists

Stan Greenawalt

As a Canadian and Toronto Sales Representative, and somewhat of an international traveler myself, I never imagined I could sell Real Estate outside my city let alone outside my country! But with the Training offered by the Mevellec Team, everything is explained step by step. The support is there when you need it and the best part is the templates you get to use for your new business so you can protect yourself. It's hard to go wrong. With the introduction of this program, it should set me apart from the competition and hopefully give me the edge I need to compete and succeed in the Toronto Real Estate Market. Stephen Rudberg – RE/MAX Realtron Realty Inc. Brokerage

Stephen Rudberg

Although I am still working on my certification and have not placed property listings in your magazine yet, my clients love the spirit of “global marketing” as a way I work my listings. I.R.E.S. certification is a huge thing for my credibility and separates me from the others with little to no difficulty. I picked up the right to advertise in the book a $900,000 ranch here in MO today against other realtors because it will sell if presented as an international coop. LOVE THE PROGRAM! Tracy Brinkmeyer - Associate RE/MAX - Lebanon, MO

Tracy Brinkmeyer

Taking the I.R.E.S. class has definitely made me knowledgeable in selling real estate in others countries. It has made be confident in presenting this opportunity to my clients. I have not had the opportunity to sell anything yet but I know I will. Olivier and Audree, in closing, I am grateful and excited about the opportunity you have opened for us as RE/MAX agents. I love to travel and you have just given me more excuses to do so. I will be visiting London in January and hope to make more friends in the international market. I will be in China on vacation the end of October ….. wondering about real estate there… probably not possible. Well, I still have the rest of the world. Norma Estrada – RE/MAX Professional Group

Norma Estrada

"Globalization" is the key to a new marketing era see the RE/MAX Times June Issue, "This is an incredible tool for agents to improve their sales in any slow market and a great recruiting tool for us brokers" said RE/MAX Broker Don Dahlberg.

Don Dahlberg

I just wanted to let you know how much I.R.E.S. has begun to impact my business within the last couple of weeks. For the last couple of years, I have been trying to break into the Luxury Home market targeting properties from $600K+ and have had quite a challenging time achieving it. After going through the training materials you sent me together with Olivier's smashing presentation, I have been able to secure 2 high end listings, one for $965,000 and the other for $799,000 in less than 2 weeks. Those are listings that expired with the other 2 well-known agents in this market and the owners were looking for a different and unique approach, and I was able to show them that I, now belong to the prestigious I.R.E.S. and can market their properties internationally thus, bringing more clients from all over the world to them. The sellers were very excited and loved the concept and gave me the listing on the spot. They also loved the beautiful Castles and Estates magazine and looked forward to seeing their gorgeous home advertised in it. I also have big plans to expand my international listing inventory and plan to take on developers and builders, and be able to co-promote their projects in different parts of the U.S. and the world in the near future. I would like to thank you for this fabulous opportunity and for helping me to finally achieve my goal. There is no telling where we all will be heading, together with RE/MAX, the possibility is endless. Von Truong – RE/MAX Premier Properties

Von TRUONG

I have an interesting story to tell you about how I am using the ILS. Last week the NAR and A.M.P.I (National Association of Realtors of Mexico), signed a cooperation agreement to standardize commercial practices between both countries and facilitate the globalization of the Real Estate industry. The event was with the President of Mexico Vicente Fox, the President of AMPI, the NAR president and the CIPS, CCIM, leaders like Steve Price, etc. Besides that, the Top producers agents in Mexico, The biggest developers in that country and real estate agents from all over US. I was the only one representing the INTERNATIONAL LUXURY SOCIETY and even the president of AMPI was amazed with the concept. I'm in the process to send the international exclusive listing agreements to about 10 developers in different areas in Mexico. Specially ex-pats communities like San Miguel de Allende, Cancun, Baja California and other projects in the "Escalera Nautica." Mexico is doing a great effort to attract Canadian an American Investors. The ILS (I. R. E. S.) Concept generate for me a lot more interest and leads than the CIPS, TRC, International MBA, etc., that I was using to attract business. I offer our Mexican colleagues also to keep their clients for life despite they'll invest any where in the world if they do this trough us and I am preparing a marketing campaign to promote in different media for Realtors, this concept; that way I can get their international referrals and make this a win win for all of us. Thank you for your efforts and keep us informed about the project with the developers (web page, etc.).

Osorio

First, thanks for taking the time to come to Carmel and share your experience and knowledge of international real estate with us. I believe this must be the most exciting time to be starting a real estate business, and because of the innovative and dynamic people, like the Mevellec team, Keller Williams must be the most opportune environment to incubate. At the seminar, I ask you for a referral in Spain. I have an interested client that needs reliable representation resolving the dissolution of her property through her divorce from her husband who lives in the Madrid home.

Michael Puckett

I just got my first listing loaded & am very much looking forward to the training class in St. Pete this Wednesday and I am working on the I.R.E.S. manual. Again, let me say I am so very impressed with you and what you have accomplished. I have enjoyed reading about your background and family travels! We spoke briefly when Olivier and Tony were here in the Sarasota & Venice area. I just left the airline industry after 20 years of traveling around the world. Since November of last year, I have wanted to get involved with the International R.E. scene. You have definitely found one excited member here in Sarasota!! I still have the ability to travel most places in the world on my flight benefits and will look forward to networking! Just a quick note to Thank You and to congratulate you again!! What an incredible journey you have been on and are kicking off to higher levels still! You have also given me hope that I can get my business off the ground even when the Sarasota market has softened dramatically!! I certainly look forward to meeting you, hopefully, in the near future! Tracey L. Corbridge - Sarasota, Florida

Tracey L. Corbridge

The ILS program has been instrumental in taking our business to a whole new level of service and client loyalty. We began our journey with ILS by simply leveraging other listings from ILS members. This has created the perception for our local community and our client base, that we are able to be their Realtor, no matter where the property is located. We want them to know that we are their source for ALL of their real estate needs. ILS has also opened the doors for us to offer a tremendous marketing opportunity to our sellers. With the market shift in our area, we needed a way to enhance our marketing exposure and bring results to our sellers. ILS has afforded us this opportunity and our sellers are thrilled! Our team is looking forward utilizing all of the benefits that ILS provides for our Real Estate business

Michelle Dean

As a result of joining the International Luxury Society, the Boyce Team of Central Florida has developed relationships with fellow Keller Williams agents across the nation. We are actively promoting luxury properties in California, Texas, Florida, Aruba, Costa Rica, and Brazil in the Mid Florida Regional MLS. We also feature these fantastic listings on our web site www.boyceteam.com. In addition, the Boyce Team has gained a greater presence in our region and established a stronger team image by promoting ILS in all of our marketing campaigns. This agent driven system fits in the KW culture and has allowed us to energize our business in a way that is truly “win-win”. We have contacted our existing client database to make them aware of our ability to assist them with the sale and purchase of their dream home, vacation home or second home nearly anywhere in the world. Our past customers that have moved out of the area are now beginning to call us to sell their properties outside our local MLS

Damion Boyce

This week we secured 200 new listings with a Caribbean Developer thanks to the presentation we learned from the I.R.E.S. training. We can't wait to get started and share the opportunities with other I.R.E.S. members as co promoters or personal investors. We would not have even approached this company before our I.R.E.S. training and who knows how many dollars that may have cost us. Best of all it was just in time to add to our showcase of Caribbean offerings in the beautiful Castles and Estates Magazine. The benefits go way beyond the network, training and increased financial opportunity. We would recommend it to anyone wanting to increase their market share here and abroad. Teri Isner Tammy Martinez and Eileen Wilson - The Caribbean Top Team and Orlando Florida Specialists at the Lakes/ Celebration

The Caribbean Top Team

Since becoming International Real Estate Specialists in August 2006, we have taken our listing inventory from 25M to over 150M -- before ever co-promoting a single property with another I.R.E.S. member. Yes, you read this correctly. We expanded our PERSONAL LISTING INVENTORY BY 600% IN A MATTER OF WEEKS. This is our exclusive listing inventory. Our geographical market area has expanded to both coasts of Florida and other states and the type of inventory we handle has expanded from traditional residential real estate to exclusive waterfront estates, raw land and various commercial pieces. The marketing advantage that I.R.E.S. has given us and the CONFIDENCE it has given our sellers has been, quite simply, beyond compare. The partnerships we have created and will create with other I.R.E.S. members will exponentially increase OUR exposure and THEIR exposure. Our experience with the incredible staff and directors of the I.R.E.S. has been surpassed only by the EFFICACY of the system. As soon as we committed to the idea that we are international realtors, the gang at Audree and Olivier’s office was there to make sure we had the materials we needed to back up our claim. We live in a global world. Now we are global realtors. For those who want to sit back and continue to compete with their fellow realtors, we say “GOOD LUCK!” For those who want to work as part of this incredible expanding network of professional global marketers, we say “CALL ME WHEN YOU JOIN I.R.E.S. WE’LL MAKE GREAT PARTNERS!” Tracie Davis and Aaron Berger - Tampa, Florida

Tracie Davis

Becoming a founding member of The International Real Estate Specialists has opened the doors to the world for our Real Estate Business. We now have over a dozen international listings, mostly in Europe, & more coming in from other states & South America. After serving our clients locally for these many years, it is very exciting to be able to serve them internationally. Thank You for the Opportunity!!! Thayne Sterling – Dallas, Texas

Thayne Sterling

After 20 years in this business, one knows if a market is having trouble, go find another market. And your program is sure helping with that!!!

John

Laurie Steenis in Dallas, Texas secured a listing in Hawaii from a client who inquired about her listing in Brazil - seen in Castles & Estates magazine.

Laurie Steenis

A Listing in Florida: Barbara VanPoole from Plano, Texas, saw this as an opportunity to ask her friends… she has now taken a 1.5 Million Dollar listing in Panama City Beach!

Barbara VanPoole

I talked to a developer interested in high end lake properties and told him he has the opportunity to market the lots locally, nationally, and all over the world! The developer asked me how? I said, well the I.L.S. is about to teach me! I have just listed the lots!

Randy Castro

I have a friend in Cape Cod with two one million dollar properties and he wants me to sell them! He also wants to buy two retirement homes in New Hampshire! Thank you I.R.E.S. for giving me this opportunity!! - Armando Cantu RE/MAX (new agent), Dallas, Texas

Armando Cantu

I believe that the possibility of advertising in the magazine really helped me this week get a wonderful listing for a home over $400,000. Clients love the magazine and mention how impressive it looks. They always want to know where it is distributed, and that is a great selling point, too! Thanks to Audree and her team for striving to make the magazine the BEST that it can be!

Mary Pat Elledge

I am extremely excited about this opportunity and thank you so very much for bringing it to KW agents. As an OP and practicing Realtor I believe it to be outstanding. I couldn't sleep last night thinking of all the opportunities I have to make this work!

Joanne Owens

You have just made our DAY, WEEK, YEAR! We, at the soon-to-be-open Coral Gables, Florida, Market Center want to be your biggest supporter and participants! I just used this as a recruiting tool for a Coral Gables CB agent with a 2.5 million$$ listing!

Nancy Dowson

I.R.E.S. has certainly generated a lot of excitement for me. I have collaborated with two Texas agents to feature their listings in my full page ad in the next issue of Castles and Estates, have worked with one Florida Realtor to post three of her offices listings on our local MLS and am communicating with another Florida Realtor about co-promoting some of her properties. I am promoting I.R.E.S. to others in my office and am making new friends across the country in the process. What a deal! – Lanny Danenberg – Palo Alto, California

Lanny Danenberg

After listening to our presentation in Dallas, Texas, Carol Blair approached us to tell us that she was going to the Cayman Islands for vacation and wanted to know what to do to work with developers in the Caymans. We gave her scripts to use and Carol came back with a worldwide exclusivity listing agreement on a development of 40 villas starting at $1.9 million, 23 condos starting at $1.8 million and another 33 condos starting at $750,000!

Carol Blair

Barbara Vanpoole, took a new listing in Florida! Carol Blair, was in the Cayman islands and developing her new business with local builders . The Sterling Team, members since last year, are taking new listings outside Texas. Laurie Steenis, advertised a listing in Brazil, a seller in Hawaii saw it and gave her the listing in Hawaii to promote in the US and around the world!

News from our members!